Sales Team

The North Lake Tahoe sales team is your boots-on-the-ground team of local experts with inside knowledge that will ensure easy planning, flawless production and top-tier promotion for your event.

Sarah Winters

Sarah is an east coast transplant, originally from Massachusetts and has been living in North Lake Tahoe for over six years. Graduating with honors from the University of Colorado Sarah received a bachelor’s degree in Journalism. Sarah is a creative and energetic professional who has experience within the tourism event planning and sales fields. As a member of the North Lake Tahoe community Sarah has worked as an event planner for Granlibakken Conference Center & Lodge Tahoe Mountain Club,Squaw Valley | Alpine Meadows, and now currently is the Director of Leisure Sales for the North Lake Tahoe Resort Association. As an outdoor enthusiast Sarah enjoys spending her free time taking advantage of all the Lake Tahoe area has to offer.

Sarah Winters, Director of Sales
[email protected]

Greg Howey

Greg Howey, National Sales Manager, is a North Lake Tahoe destination specialist with over 15-years in the hotel sales industry in Lake Tahoe. Tap his extensive experience and create a plan perfect for your group program. To coordinate your event with Greg, call 800-462-5196 or 530-581-8710 or email

Greg Howey
[email protected]

Bart Peterson

Bart is a native of the Pacific Northwest and has been in Tahoe on and off for over 7 years. Having graduated from Gonzaga University with a degree in Marketing, while guiding for Gonzaga’s Outdoors program, Bart took his skills to the sales departments of the ski resorts of Lake Tahoe. After six years at the ski resorts and another six in San Francisco, Bart joined the North Lake Tahoe team.  In his free time you can find Bart telemark skiing all the North Shore resorts, kayaking and paddle boarding around Sand Harbor, road biking around the lake and mountain biking the extensive network of trails.

Bart Peterson
[email protected]
(775) 832-1606 x 106


Our group reveled in the beauty of the lake, mountains and gorgeous weather. The great mix of activities with everything from hiking to boating to beach activities and the fabulous golf was just a bonus. Our VCB representative was a great help in recommending off-property locations for our group functions as well as with group activities.

Susan M
Meeting Planner
Dental Boot Kamp
Irving, TX

I’d always thought of Tahoe as strictly an incentive destination, but was pleasantly surprised by the quality of the area’s meeting facilities. There really is something for everyone, from strictly incentive to the most strenuous of meeting agendas. The VCB performed at a high level by providing proposals from ALL the appropriate Lake Tahoe properties within hours of my request. They also showed that same dedication and attention to detail throughout our entire stay. All 270 of us will be returning this July for the third time!

Jennifer R.
Assistant director of Purchasing
Advantage Performance Network
Savage, MN